Writing Skills
Writing for the Web
Master effective web writing. Learn from experts to optimise content, enhance readability and engage audiences as a marketing and writing professional across different industries.
Format
Live instructor-led
Hands-on, question-led sessions
Location
London NW10 or online
9 Station Terrace, NW10 5RT
Audience
Beginner to advanced
Tailored trainer support during class
No public dates scheduled.
We run this course as an in-house or private group booking. Call us to arrange dates.
020 8269 4260Invoice payment available · Prices subject to VAT
What you'll learn
Exploring tools, techniques and platforms that improve writing for web and online.
How to create compelling content that creates value.
Understanding how to improve SEO scores using copy and writing.
How to write to target and engage clients.
Exploring ways to use writing to promote brand values.
How to engage clients to promote conversion, which improves productivity.
Understanding how copy can transform a website or product.
Delivery style
What to expect on the day
Sessions are structured around live demonstrations and guided practical work. Delegates can ask questions throughout, apply techniques immediately, and leave with real confidence in the tools.
Included
- Live expert-led instruction
- Practical exercises and workflow examples
- Q&A and troubleshooting with trainer
- Follow-up support guidance
Frequently asked questions
Is this Writing for the Web course suitable for me?
This course is designed for people who are new to writing for the web or have been doing so for a while but have never had formal training or who would like to learn best practice in writing for the web. If you are have any questions about whether the course could meet your needs, please speak to our customer service team, who will be delighted to advise you.
How is the content taught throughout the Writing for the Web course?
Our Writing for the Web course is extremely interactive. You will be learning how to write for the Web throughout the day, studying and working through examples and live projects under the guidance of our trainer, who will be inviting questions and supporting you through each step.
What is the recommended number of people for the class when I attend the Writing for the Web course?
For private classes in Writing for the Web, we recommend a maximum of 8 to 10 people from the same company in the class. Please ask our customer service team to help you find the right balance of people per class and the number of days training you need.
Should I attend the Writing for the Web course in person or live online?
For in-person courses at our London training centre, you will receive a warm personal welcome, your choice of the latest Mac or PC and morning and afternoon refreshments. If you prefer to attend remotely, rest assured that you will be taught live by the same experts that deliver our in-person courses, covering the same training content, using the same exercises and materials. A second monitor is recommended but not essential.
What support is available after I attend the Writing for the Web course?
We offer ongoing support to our Writing for the Web course attendees through email and by arrangement, phone calls. You are welcome to ask any questions on topics covered during training. Our trainer will always do their best to explain principles and help you with any issues you encounter.
Will I receive a certificate upon completion of my Writing for the Web course?
Yes, you'll receive a certificate of completion from Transmedia, demonstrating your knowledge and attendance on our Writing for the Web course. Our certificates note our Authorised Training Centre status.
Need a bespoke course or group booking?
We train teams at their offices across London and the UK. Call us or email to discuss.